Page Titles - Cramming or Spamming
Page Titles - Cramming or Spamming
Individual SEO companies have various different techniques when approaching the page title of an optimised web site or page.
The question is which is the correct way to implement key phrases into a page title? As we know we are restricted to limited number of characters within a page title, The page title being an essential part of the internal optimisation and with such precious space how do you approach it?
If you are optimising for x amount of phrases on a individual page then you have 2 different options. These two techniques have been tested and both have seen results:
Cramming - Grammatically not correct, mentioning a larger volume of phrases only once.
Spamming - Repeating the same keyword various times in a single title.
Which works best?
The answer is that you need to find a happy medium. The page title has to be descriptive and not just designed for search engines, This means do your research and find out the competitiveness of all the key phrases and organise accordingly.
Each optimised web site is individual to the specific phrase and performance of the phrases can depend on competitiveness of the phrase and even the techniques implemented into your competitors sites.
For more information regarding search engine optimisation please contact our qualified staff at Creare Communications where we will be happy to help.
Related posts:
- Search Engine Optimisation - SEO that works!! As in previous posts, we are going to look at positive strategies for increasing traffic to your web site. In this brief article we will look at the areas of concern and the separate sections of your web site which need to be optimised. * In site Optimisation * External...
- Search Engine Optimisation - Page 1 Listing We are the Creare Group are delighted to say that we are the only company in the UK that has a page 1 listing for the phrases ‘Web Design’ and ‘Search Engine Optimisation‘. Many companies claim to be specialists in both these areas, but only the Creare Group list for...
- Page Ranks in Search Engine Optimisation Google now offers a page rank measuring tool built into their free downloadable tool bar, available for all popular browsers. The Google Page Rank tool, provides a logarithmic scale to mimic the link popularity of pages and websites themselves. By looking at a page rank you can automatically see how...
- Organic SEO vs PPC at Christmas Organic SEO campaigns can take months to develop, keeping your sites strength building with links and content honest is a time consuming process. My thought is…. If given the choice would i use organic SEO or PPC to try and promote Xmas offers. Following my previous post on search engine...
- Page Load Times: How much do they really affect SEO? Over the last few months or so, there has been some hype around the fact that Matt Cutts said that page loading times would be considered as a ranking factor. This is something google have never ‘announced’ before; so many people took this to mean that this would be a...
